Since its founding in 2011, ClassDojo has rapidly become a necessity in a large percentage of classrooms all over the country and also in places around the world. More than two-thirds of all schools have at least one teacher in the school using the app, in this country alone.
A simple app, ClassDojo completely changes the way classes are taught and how communication between teachers and parents work. Teachers can post pictures that parents can see and they can have a better understanding of what is happening in the classroom. CEO of ClassDojo, Sam Chaudhary has been voted as one of Inc.’s 2015 30 Under 30 and believes that if one can change what happens inside and around classrooms, education can experience changes.
The app’s claim to fame was its point system that allowed teacher to reward students for their good behavior, but since then has become so much more than that. It creates a connection and a community in which teachers, students and parents and can communicate. This communication helps to create a better classroom environment, and happier students.
The app resembles a different colored Facebook where teachers can post pictures and information about their lessons and parents can comment on them. At one time, ClassDojo even borrowed an idea from Snapchat, introducing student stories that allowed the students themselves to post pictures and videos about what happened at school that day.
Now that ClassDojo has great success with connecting parents, teachers, and students, the company is ready for the next step. Now they have their eye on monetizing the service. While ClassDojo has no plans on selling any advertising, they are contemplating the idea of selling educational content. With excellent distribution capabilities, the company is looking at the possibility of being able to spread educational videos to audiences on levels that have been before been accomplished.
ClassDojo’s mission is to transform the education of every child around the globe. They plan to connect students, parents, and teachers in each and every classroom. The company believes that not every classroom is the same and that every classroom should have the power to create the classroom that is best for them. ClassDojo believes that if you give good people an easy way to do the right thing, marvelous things will occur.
Their app is used in 90 percent of K-8 schools in the country and is used in an astounding 180 countries. It is translated and used in over 35 languages and received Series B funding in 2015. Over 20 percent of the staff at ClassDojo has teaching backgrounds and one-third of American children ages 5-14 have learned growth mindset and empathy using the ClassDojo app.