JustFab Inc. (TechStyle Fashion Group) is focusing on becoming the leading online fashion retailer globally. The company is ready to take on mega companies such as Amazon. The umbrella company hopes to achieve this objective by investing in more products and strategically acquiring other companies. This strategy has seen the number of brands under the company’s umbrella increase from one to five in a span of seven years. These brands include JustFab, ShoeDazzle, FabKids and Fabletics. These brands use online subscription fashion retail approach to sell a wide range of products, including jewelry, denim, handbags, active wear, and shoes. In its expansion process, JustFab Inc. has received adequate capital from the past four rounds of funding.
In 2010, Don Ressler teamed up with Adam Goldenberg, a shrewd entrepreneur, to found JustFab. The two executives had developed a business model that they believed was destined for success. However, they lacked the funding needed to accelerate the process. Don Ressler began working on a plan to secure funding for the company. The success of their efforts was realized in 2011 when Matrix Partners, a US-based venture capital firm, invested $33 million in the company. The second round of funding in 2012 saw JustFab receive $76 million from a conglomerate of investors, including Rho Ventures, Intelligent Beauty, Technology Crossover Venture, and Matrix Partners. The capital relieved from the funding enabled JustFab to expand its services beyond the United States to Canada, the United Kingdom, and Germany. After these rounds of funding, the company had enough capital to engage in its first acquisition. The company acquired FabKids in 2013.
With the objective of expanding his company’s services to more countries and make strategic acquisitions, Don Ressler sought for further funding. In this round of funding, the company received $40 million. The money was used to introduce new product categories to the market and accelerate the company’s international growth. In 2014, the company received another $85 million from a group of investors made up of Passport Special Opportunity, Matrix Partners, Shining Capital, and Technology Crossover Venture. These funds brought the company’s total capitalization to around $250 million. More information on JustFab’s funding history can be accessed at
Don Ressler is an American fashion guru, entrepreneur, and an executive leader. He is the brain a number of successful startups, including Intelligent Beauty and Intermix. The two companies are venture capital firms. He is also the founder and chief executive officer of a company that designs active wears, Fabletics. http://brandettes.com/interviews/don-ressler-of-fabletics/