The music industry is a money making business with music streaming services being in the lead. Most people know that Tidal is currently the underdog. However, Desiree Perez, the executive of Tidal is a force to reckon with as she promises that the firm is there to stay. Over time, management has changed with various officials resigning, but this has not changed Jay-Z’s focus on the future of the enterprise.
Despite the different changes in management, Jay –Z continues to strategize and create a new plan that will keep the company afloat. With assistance from Desiree Perez, Tidal is at the point of thriving with new memberships. Desiree wants to bring the clients, but she understands that the clients need to be first interested. Jay-Z has tried different angles however the best is where he got Desiree to finish up multimillion dollar contracts. Interesting info here.
Her skills and talents reflect in the Roc Nation deals and Tidal. Jay-Z might not know everything there is to know about business, but he knows how to get the right people for his business. Perez knows that getting more people to sign up for Tidal will increase profits for the firm and artists.
Desiree Perez is a businesswoman and also an executive of the Roc Nation Music streaming service Tidal. She has worked with Beyoncé, Kanye West, Rihanna, and T.I. Since Desiree joined the Tidal team more than a million people, have registered as trial users. She has been in the entertainment industry, and she is married to Juan Perez who is the head of Roc Nation Sports. Hit over here.
Based on crunchbase.com, She is good in negotiation and getting the best contracts. She is responsible for getting Rihanna the deal with Samsung and working on Beyoncé’s formation stadium tour. She is part of the Hova Circle which is in charge of the creation of Roc Nation and Tidal.
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